Hi, I’m Pippa. Here’s how I can help you and your business.
I have spent around 20 years working for large corporations, managing the online content for the likes of BBC EastEnders, AOL, woman&home magazine, Westfield Shopping Centres and Network Ten Australia. I’ve worked on high profile online content and I’ve honed my editorial skills.
Now freelance, I’ve been able to take those skills and help smaller brands with their online content. I’ve created compelling website content. I’ve been blogging about products, services and must-do activities. I’ve produced engaging social media content to encourage people to buy products and sample services. I’ve advised brands on their online content and social media strategy. And I’ve continued to learn, and to teach, about online content and connecting with audiences.
Whether you need some expert help to get your website and social channels up and running, revamped or generally looked after, I can do it. I can advise you on what to do, how to do it and why. Alternatively, I can do the whole lot for you – providing sparkling editorial copy with SEO in mind which will engage your audience and help to boost your search rankings.
I’ll listen to your business needs and aims, plus the pain points that you’ve encountered, and I’ll reflect your brand with the appropriate tone of voice and messaging. You can trust in my editorial.
Here are some ways in which I can help you and your business:
Online content strategy and planning
I love it when a plan comes together. I will devise an editorial strategy to give your online content a distinct voice and intention. I’ll advise you on the type of online content to publish and which platforms to use.
Online content and strategy
I can devise a robust plan for your website. I can create blogs and editorial, and manage your online content to engage your audience and spur them into action. Your website content will reflect your brand and objectives.
Social media content and strategy
Confused by social media? I can help you through the maze, whether you want to manage social media yourself or leave it to me. I will help you to decide which social channels are best for you and the social media content to create.
Let me work with you to find creative solutions to your problems. I can help to find your brand’s voice, audience and way forward. Whether you have specific content issues to tackle or simply want general content advise, we can work together to achieve your goals.
I write meaningful and SEO-friendly copy to help to boost your website’s presence and to connect with your ideal clients. I can help you to find the right words and produce online content that works for your business.
These flexible sessions are designed to suit your business needs. We can brainstorm, focus on learning or plan. They can be one-to-one or in a group. Just one thing, don’t forget the coffee!